Dataium Joins Polk with IHS Automotive Acquisition
What does the acquisition of Datium by IHS Automotive mean for Automotive Online Retail? Dataium has long been one of my favorite companies. I have written about or referenced Dataium here on this...
View ArticleToyota Partners with 3 Birds Marketing to Help Enhance Dealerships Online
On the heels of its announcement with Toyota Motor Sales, USA about 3 Birds Marketing partnering to bring “comprehensive technology solutions” to Toyota and Scion dealers nationwide, I am also proud...
View ArticleHow does the Autobytel Acquisition of Dealix affect Your Dealership?
With Autobytel’s announcement yesterday acquiring Dealix from CDK, of course we must rewind back to fewer than 18 months ago when ABTL acquired AutoUSA. Two important questions come to mind for me:...
View ArticleCox-Dealertrack Acquisition Pinnacle of Industry Consolidation
You have to appreciate the way that Cox Automotive publicized its acquisition today of Dealertrack: “Cox to invest into customers and industry.” This is a terrific PR spin, but what’s really going on...
View Article2015 Fall Automotive Conference Season Preview
Hard to believe it’s been three years since I wrote my first and only Fall Conference Season Preview. At the time I had just come on board with HookLogic Automotive and had been out of the...
View ArticleVIDEO: Good Times at NADA 2016 (with B-Roll)
There was a ton of good buzz around NADA 2016 in Las Vegas. Multiple people I spoke with told me it was their most successful NADA event in a while. I too had a terrific experience, conducting...
View ArticleCars.com Influencer Summit, VDP Analytics for Dealers, and more…
Simplifying Attribution to Propel Efficiencies and Profits (DealerRefresh) Cars.com 2017 Influencer Summit On February 9th, 2017, thirteen industry players from outside the Cars.com family descended...
View ArticleElectric Cars Not in Jeopardy from Regulations, 2017 Women’s Car Dealer...
Trump backpedals on fuel economy: Why that’s not the end of electric cars (CS Monitor) The Trump administration promises to review Obama-era fuel-economy standards that helped spur the electric car...
View ArticleDealers Losing Out with Gen Y in Service, Online Shopping Trends from Google,...
Dealers lose $380K over missed service opportunities with Gen Y (Auto Remarketing) Dealerships are losing an average $380,000 annually in service revenue as a result of missed opportunities to...
View ArticleGoogle Searches Reveal Auto Trends, Podium signs on with CDK, GM to...
Google Searches Reveal Auto Trends (Media Post) With so many car brands available on the market today, most Americans turn to Google to view pictures, read reviews, and find details on the vehicle...
View ArticleAutomoBuzz Video – Increase Online Conversion, Anonymous Visitor Tracking,...
Here’s a brief rundown of what I talk about in this Casual Automotive B2B video from May 1st. I’m still working on the exact formula for these videos but overall I feel like I’m making progress with my...
View ArticleAutomoBuzz Video – Refresh Friday with Brent Durham, New Webinar Recordings,...
There’s a lot going on in the auto retail business, but there’s nothing like what we have going on here on BlogPro. Although I’ve been producing these “Casual B2B” videos since March, I’m declaring...
View ArticleAutomoBuzz Video – Why Carvana Will Fail, Cars.com Goes Public, and Experian...
AutomoBuzz June 2, 2017: In this episode of the AutomoBuzz Casual Video Series, I summarize the latest Refresh Friday on DealerRefresh with Steve Stauning where we talk about his article series on Why...
View ArticleAutomoBuzz Video – Will Uber Fail? All-New Mini Webinars, Social Incentives,...
AutomoBuzz June 16th, 2017 – In this week’s AutomoBuzz Video, I introduce the new mini webinars we’ve been rolling out on DealerRefresh, among which this week includes Four Elements to Running a More...
View ArticleVIDEO: Attacking Website Visitors, Online Vehicle Checkout, DealerRefresh...
AutomoBuzz July 13th, 2017 – In this week’s AutomoBuzz video I introduce the latest the Mini-Webinar we produced for DealerRefresh. I also announce two of the upcoming Refresh Fridays for July 21st and...
View ArticleVIDEO: Drive Motors raises $5.2M, Sh*t Sandwiches, and AI for Auto Dealers
AutomoBuzz: August 7th – In this week’s edition of AutomoBuzz I announce the success of Drive Motors raising an additional $5.2M in incubator funding. This leads into my declaration on the use of the...
View ArticleVIDEO: Selling Cars to Millennials, Live Streaming for Auto Dealers, DD23...
AutomoBuzz September 28th – In this edition of AutomoBuzz we do a brief wrap up of Digital Dealer 23, and touch on a couple recent webinars going on at DealerRefresh – the ‘Myth’ of Selling Cars to...
View Article[PODCAST] Semcasting Acquires Transparency AI – Interview with Ray Kingman, CEO
According to eMarketer, the U.S. automotive industry is projected to spend $9.94 billion on digital ads in 2017 and digital ad spend will reach $14.14 billion in spending by 2020. WIth this kind of...
View ArticleVIDEO: Interviews, Montage, and More from Digital Dealer 23 Las Vegas
Here are my videos from Digital Dealer 23 in Las Vegas, along with links to all my Facebook Live interviews on DealerRefresh. The embedded videos include: Montage Compilation (4:49) LotLinx Bellagio...
View ArticleIntroducing the Refresh Fridays Weekly Broadcast Series on DealerRefresh
Earlier this year we began experimenting with a new broadcast concept. The idea was to conduct a periodic live broadcast that was casual and fun yet productive for us and for the audience. After a few...
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